"Drive your Ambition" is a message that shows Mitsubishi Motors path to proceed from now on. The automotive society is entering a new period of change realizing a safer, more secure, and more convenient automobile society that we have not ever had.

Mitsubishi Motors aims to bring about a more prosperous automotive society by further refining the technologies that have already cultivated, and also by providing new values that lead the times.

The new value we offer enables customers to experience what they have never been able to do. We will continue to support our customers with such a desire to expand their scope of activities and take on various challenges.

"Drive your Ambition" is also our determination. We will continue to grow together with our customers worldwide through products and services that are creative and have a strong presence and are born of a strong aspiration.